MARKETING involves all of the ways that companies create valuable relationships with consumers—creating fans, studying sales cycles and developing concepts.
About the Program
Marketing is for students who want to understand brands and people. In this major you’ll study concepts in product development, advertising, sales and design. You’ll learn how these areas work together in the real world to create strong brands that we recognize today.
Students who study marketing at MNU are interested in utilizing business to help meet the needs of people and society. Marketing is about getting to know and understand people, developing ways of communicating with them, and ultimately providing a product or service that meets their needs.
YOU WILL LEARN
As a marketing major, you’ll work on projects for local companies and present plans to real clients. Complete an in-depth marketing research project with a team, and learn what the relationship between designers and marketers is like. You’ll be paired with a design student on more than one project.
Professors apply a Christian worldview to popular concepts so that you can learn how to use marketing to benefit the business world in a positive way.